How Trump Used Media to Build a Billion: Dollar Brand Real Tactics You Can Apply Today

Discover how Trump used controversy, failure, and the media to build a billion-dollar brand without spending millions on ads. Learn how he weaponized attention, pivoted across industries, and earned $2 billion in free media coverage during his 2016 campaign. Explore tactics like "catch and kill," strategic bankruptcies, and licensing deals that turned his name into a profit machine.

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